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LIVE WEBINAR

Being Intentional with ABM: The Future of Insight-Driven Marketing

Presented with: SmartBug

Tuesday, August 30  |  1:00 PM ET

  • 1 hour

Getting started with ABM can trip up even the most seasoned marketers as they pivot from traditional marketing to ABM.

What do you really need to kick off a successful ABM program?
It’s pretty simple. You need:

  • >Sales and Marketing Alignment
  • >Account Insights
  • >Buyer Intent Signals

Join us on August 30th at 1:00 pm ET, as marketing leaders from SmartBug and ZoomInfo dig into ABM and what you need to identify, engage, and convert leads at your most promising accounts. 

During this session, you’ll learn how to:

  • Align sales and marketing teams to bring in more ABM wins using an intent-data and tech-stack combo.
  • Apply proven tactics to get an instant, accurate read on target accounts and who to contact.
  • Know when to automate your ABM workflows and push the right data to your CRM.

Bonus: See ABM in action! We’ll show you some of our winning ABM tactics right from ZoomInfo’s book of 100 Pipeline Plays.

Reserve your seat today!

Justin Withers
Justin WithersSVP Product Management & Product Marketing, ZoomInfo
Hannah Shain
Hannah ShainVP Marketing, SmartBug
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