Lost and Found: How to Revamp your ABM Processes and Retain Leads

Presented With: Sangram Vajre, Co-Founder at Terminus and Ryan Hadfield , Director of Marketing at ZoomInfo

Thursday, January 28, 2021   |   02:00 PM EDT

Think about this: Less than one percent of leads become customers.

Even when taking into account the power of account-based marketing, this statistic still rings true. Thankfully, there’s a way to super-charge your ABM processes and reduce your number of lost leads. By undergoing an ABM transformation and uniting your marketing, sales, and customer success teams, you can flip the script, engage top-tier accounts, and turn those leads into customers.

During this semi-live webinar, B2B mastermind Sangram Vajre will show you the power of restructuring your ABM systems—and prove just how much of a boon this can be for your current campaigns.

You’ll also discover: 

– How to revamp your traditional ABM processes

– The secret to retaining more customers

– Effective ways to unite marketing, sales, and customer success teams 

Don’t miss out! Register today.


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